RED is the colour of fire and blood.

It is associated with energy, war, danger, strength, power,

determination as well as passion, desire, and love.

RED is an emotionally intense colour.

It enhances human metabolism, increases respiration

rate, and raises blood pressure.

RED has very high visibility,

which is why stop signs, stoplights,

and fire equipment are usually red.

In heraldry,

RED is used to indicate courage.